Know Your Audience.

Control Your Tickets.

True Tickets is a secure digital ticket delivery service for Tessitura member organizations.

True Tickets amplifies the value of Tessitura to help you identify your shadow audience and stay in control of the entire ticket lifecycle, from sale to scan.


"Thanks to this technology, your marketing team is well on the road to that wonderful day when they can develop relationships with every single ticket holder — not just the ticket buyers."

-Andrew Recinos, President & CEO, Tessitura Network


Secure Digital Tickets Delivered


New Registrations from Ticket Sharing


Trusted By

The Shubert Organization, Roundabout Theatre Company, Straz Center, The Public, Kauffman Center for performing arts, Dr Philips Center, Adrienne Arsh Center, Segerstrom Center for the Arts, Boston Symphony Orchesta, Round House Theatre, The Smith Center, Arts Commons, Ballet Austin, San Diego Symphony, Rady Shell, Bravo! Vail.

Core Benefits

  • Know all of your ticket holders, not just your ticket buyers.

  • Save time and money by mitigating fraud.

  • Reclaim control of your tickets, even after you send them out.

  • Provide your patrons with a smooth digital ticketing experience.

  • Build better relationships with your true audience.

To learn more about our features, visit our product page. Product

Delivering Value to Your Organization

True Tickets clients have realized, for every 100K tickets sold:

Minimum cost savings



Minimum additional revenue



Total minimum quantifiable value


See our pricing page. Pricing


We have a better way and a proven track record of making it work.

  • I'm especially impressed with the slick UX and workflow.
    John Jakovich, Chief Innovation Officer,
    Tessitura Network
  • We have been a proud True Tickets partner from day one. We are excited to continue to deliver innovative solutions with them to our industry for years to come.
    Johann Zietsman, President & CEO,
    Adrienne Arsht Center for the Performing Arts
  • Secure, contactless and sharable digital tickets—once a 'nice to have' is now a 'must have'. True Tickets is delivering.
    Katherine Ramsberger, President & CEO,
    Dr. Phillips Center for the Performing Arts